Incline Equity Partners sought a website redesign to modernize their existing brand.
Incline Equity Partners
UX Design, Web Design
Incline Equity Partners is an equity firm that believes in helping small businesses reach their ultimate potential. A personal brand, with a friendly touch, they give their clients as much success as possible.
The design they sought was a modern twist on their existing brand. They wanted to make their website as forward thinking as they are -- with up-to-date interactions and clean, fresh look. They also wanted the website to represent the friendliness and personality that they bring into all their interactions. This was accomplished through a re-evaluation of their current brand standards and the utilization of a parallax scroll on the homepage.